Jay-Z and Apple?
According to The Boy Genius (and other reliable sources) it looks like Jay-Z and Apple will be teaming up on some sort of yet to be announced record label. Jay-Z previously was the man behind the desk at Def-Jam until last month when he decided to step down and pursue other interests…. hmmm… How will this deal be structured? Will Jay-Z simply be ON the label or running it? Why is Apple making this type of jump into music? We saw Starbucks do something similar earlier this year… I guess if you build a strong enough brand you can sell shit to pretty much anyone. Our goal with Air & Sea Battle is to build a strong enough following to sell little gadgets that play MP3 files! Don’t steal our idea… I’m curious to see if these rumors are true and would love to see how this pans out. It could be an incredible thing or it could be Apple’s way of jumping the shark.
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